In 2019, I joined KUDA Bank as the first product designer, taking on the responsibility of designing the bank’s digital product and shaping its brand identity. My role was crucial in establishing a cohesive experience for users from the ground up.

As part of a small team, I helped shape the design and launch of KUDA Bank’s MVP. My focus was on creating a seamless user experience and ensuring our product stood out in the market. After the MVP launch, we recognized that features like free transfers played a crucial role in attracting users. I collaborated with various teams to iterate on the product based on user feedback, which helped us grow our user base to over 200k.

My journey at KUDA Bank involved designing and refining our product while collaborating with others to support our growth. Today, with over 5m customers, KUDA Bank is recognized as one of Nigeria’s leading digital banks, and I’m proud to have contributed to this success.